Achievements
Area Promotion
The BID has delivered the following to promote Kirkcaldy and increase footfall:
- Fife International Carnival (in partnership with Fife Council, Fife Cultural Trust, On at Fife)
- The Big Haggis – Burns Night
- Family Easter Events in High Street
- Bike Race in Partnership with Fife Council
- Kirkcaldy Comedy Festivals
- Beach Motorbike racing (Kirkcaldy & District Motor Club)
- Lantern Parade & Christmas Lights switch on
- Advertising in local papers (Shop Local campaigns)
- Advertising on Local/Regional Radio
- TV Promotion in Mercat Shopping Centre
- Website/Facebook promotion
- Marketing Strategy
Clean & Attractive
The following projects have been undertaken to address cleanliness & attractiveness in the Town Centre:
- Growing Kirkcaldy - Increased floral arrangements (Beautiful Scotland - Won Silver Gilt and best BID area awards in 2013).
- Intensive Street Cleaning
- Shop Front Schemes
- Gutter Clean
- Waste Advice
- Civic lighting
- Gull control
- In conjunction with Fife Council upgrading of the Christmas Lights
Safe and Welcoming
- Championed new Town Centre Signage project
- ‘Check-Out’ Scheme (sharing information between retailers)
- Safer Shopping Award – Scottish Business Resilience Centre
- Business Alert for all BID businesses
- Shop Safe Radio Scheme – reduction in cost
- Wifi Kirkcaldy Town Centre
- Purse Bells
Facilitation
Projects that have been established to help local businesses & to reduce costs:
- Business Support Grants
- Parking issues
- Adam Smith roundabout
- Rates – Scottish Chamber of Commerce
- Business Advisory Support - cost reduction in electricity, gas and telecoms costs.
- IT & Telecom Solutions
- Regular Business Forums
- Quarterly Newsletters